Social CRM @ OOW 2008

At this years Oracle Open World watch out for some fantastic Social CRM sessions and demonstrations. Below are two sessions in particular to put into your diary where the next generation of Social CRM applications will be shown off. Since the launch of the Oracle Social CRM Applications earlier in the year Tara Roberts, amongst others, have been blogging about the new Social CRM paradigm.

Session ID: S300050
Session Title: Social CRM Applications Strategy Overview and Road Map
Session Abstract: Oracle’s social CRM applications provide a new level of end-user productivity that finally gives sales professionals the kinds of tools they need for accelerating sales cycles. In this session, learn from Oracle product experts how organizations can use these applications to increase user adoption and make their sales teams more productive.
Duration: 60 minutes
Speaker: Mark Woollen, Oracle
Session ID: S300051
Session Title: Social Sales Applications: Focus on End-User Productivity
Session Abstract: Oracle’s new Social Sales Applications — Oracle Sales Prospector, Oracle Sales Campaigns, and Oracle Sales Library — deliver specific end-user functionality to make sales professionals more productive throughout the sales cycle. This session will highlight social capabilities and social intelligence supported by these applications and provide demonstrations of these applications at work.
Duration: 60 minutes
Speaker: Tara Roberts, Oracle

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